John Livengood
Co-Founder / Head of Public Relations
John Livengood aka Livengoodlivin, yes that’s his actual last name, is an award winning publicist, former accredited journalist, multifaceted entrepreneur, and media philanthropist gifted with the ability of narrative architecture for a variety of different clients. Originally from the Washington, D.C. metropolitan region and located in New York, John has been in many rooms that few people could have ever imagined. His achievements have been accoladed with certificates of excellence from the states of New York, Maryland, and Washington, D.C. along with being named as one of Bossip’s playmakers at publicist, John is a special talent.
He has garnered placements for clients on outlets such as CNN, Buzzfeed, Essence, Vibe, Complex, Our Generation Music, Billboard, ESPN, and many more! A few of his clients past and present includes the Original UnBraider, Shordie Shordie, Stove God Cooks, TheDMVDaily (also cofounded), 41, Jennaske, Fat Trel, Heru The Violinist, the Angie Stone family, 2nd generation WuTang, and many more diverse clientele.
John has a bachelor’s degree from the University of Maryland Eastern Shore in english/television journalism and a master’s degree from Bowie State university in public relations theory. Livengoodlivin has acting, athletic, community activism, and public speaking on his resume that helps him train clientele as he is the best they can be in the public eye.
Richard Zeller
Co-Founder / Head of Marketing
Richard Zeller, aka ItsRichZ, is a creative strategist and U.S. Army veteran known for helping artists break through the noise with smart, culture-first marketing. His work has landed talent on Hot 97, MTV, Our Generation Music, On The Radar, and SXSW — while securing media visibility for entertainers like AJ Tracey, Brooklyn Frost, Ralo, BBG Steppa, Murda B, B Jacks, Honey Bxby, and Arsonal Da Rebel.
He’s garnered placements across major platforms including Gary Vee’s Podcast with Friends, TRSH Mag, St. Jude Children’s Hospital Giving Tuesday Giveathon, Zoe Spencer’s Twitch Stream, and Akademics. From influencer campaigns with Call of Duty and FutureVerse to launching artist content with Zoe Spencer, Richard brings a consistent track record of turning ideas into impact. His approach blends narrative development, platform growth, and tactical execution—built to help artists, creators, and companies define their lane and lead with purpose.
Together at LivenRich
John and Richard co-founded LivenRich PR to merge elite-level PR access with high-impact marketing execution. From Rolling Stone features to TikTok trends, their work lives at the intersection of credibility and virality.
Whether you’re an artist, brand, label, or creator—LivenRich gives your story the strategy and spotlight it deserves.